Tourism to Prosper in New Pacific Plastics Economy

Tourism accounts for more than 40% of GDP for some Pacific Nations* and is above the global average for many others. But this crucial industry – which underpins the economies of so many Pacific Island nations – is being directly threatened by plastic pollution.

With 8M Tonnes of plastic waste entering oceans each year, causing an estimated USD$13Bn** worth of ecosystem damage, action is needed now.

While many look to regulation, consumer education, or community action for the answers, one forward-thinking group – Plasticity – is finding practical business solutions that get plastics out of the environment and back into circulation. Plasticity is coming to the South Pacific (Suva, 13 March 2019) - and everyone is invited.

Plasticity - the global forum on plastic sustainability - is a one-day intensive seminar that brings together expert local and international participants to identify solutions that are directly relevant to the region.

“Plastic pollution is not just an environmental issue. Its damage has social and economic impacts capable of crippling the vital Pacific tourism and fishing industries. But we can prevent this, with smart collaborative business and government partnerships. Plasticity Pacific is the forum for this solutions-focused discussion” said Plasticity Director, Trish Hyde.

While it has the capacity to help eliminate the world’s plastic waste, founder (and recognised UN Climate Hero) Doug Woodring emphasises that Plasticity Pacific is not a clean-up campaign: “Plasticity speaks directly to the business world, introducing practical sustainability concepts and showcasing new market opportunities for transforming plastic waste into valuable second-life resources.”

Launched in Rio de Janeiro at the 2012 Rio +20 Earth Summit, Plasticity has been subsequently hosted in Hong Kong, New York, Lisbon, Shanghai, London, Dallas, Los Angeles, Sydney and Kuala Lumpur. Plasticity Pacific will be the 11th Global Plasticity Forum.

“The key to our success is collaboration. Plasticity brings together stakeholders from all aspects of the value chain, from brands to innovators. Delegates come away with a profound understanding of the scale of the opportunity that this problem presents. That’s when people get really excited”

Plasticity Pacific will be held at the Grand Pacific Hotel, Suva, on Wednesday, March 13, 2019. Thanks to generous support from major corporate partner, Coca-Cola Oceania, organisers are able to offer preferential pricing on tickets for Pacific Island residents. Information and tickets are available online at Plasticity.Global.

* World Travel and Tourism Council – Total contribution of Tourism to GDP: Fiji 40.3%; Vanuatu 46.1%.


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